I’m Daniel Wolfsong. I help visionary coaches like you build your Freedom Plan through powerful web design, branding, and marketing.
The big question that changed my life
Back in 2013, my world fell apart. It was the darkest time I’d ever known.
That year, I read Broken Open: How Difficult Times Can Help Us Grow by Elizabeth Lesser. I learned that what breaks us down can also serve to break us open, in a way that is deeply healing and transformational. That changed everything for me.
As I began my journey of breaking wide open, I asked myself a big question:
What do I want my life to feel like?
My answer to this question took the form of a bold, beautiful vision—and I gotta say, it felt impossible to me at the time. I knew I needed a plan to get there.
Bold prosperity begins with a stellar plan.
I decided to start my own business. I was already skilled in web and graphic design, so I created Dune & Sky with one purpose:
To build my own Freedom Plan by helping heart-centered entrepreneurs build theirs.
I learned powerful branding and marketing skills from experts and mentors.
And within a few years, my life and my business were looking a lot like that impossible vision I’d had during my darkest hour.
I discovered my “Big Why” — what was driving me to do this for a living.
It was helping my clients see the true depth of their awesomeness, because I knew what it was like to not see my own. It was creating beauty and joy and confidence, because I’d known the depths of ugliness and despair.
And it was igniting courage and vision in their hearts, inspiring them to dream big—because it was only when I pushed through my own fear and forged a powerful vision for my own life that I created the success I once thought impossible.
I was working with some really amazing people—including different kinds of coaches.
And that’s when I realized:
Coaches are my favorite clients!
Why? Because you understand the power of purpose and vision—you’ve been there. You’re motivated to achieve big goals. And you’ve made it your life’s work to help your people find their own path out of struggle, into victory.
This is a story and a calling I resonate with completely.
But I also noticed that coaches tend to have websites that don’t even come close to portraying the power and the value of their work.
They often settle for DIY websites to get themselves out there, not realizing how much they’re short-changing themselves and their businesses in the process—because a coach’s zone of genius is in personal growth and evolution, and usually not in branding and web design.
Time after time, I saw coaches making do with websites, messaging, and even marketing that absolutely could be revamped to attract more clients.
I knew I could help.
And more than that, it felt aligned for me to show up in a more powerful and focused way for the ones who help so many others.
That’s when I made a big decision…
I decided to work with coaches exclusively.
And I knew this would mean needing a system that gets them big results.
The process I’ve developed begins with a deep level of insight into what you do, who you do it for, and why you do it. It even shines a light onto the hidden bits and pieces that you didn’t even know were there! Best of all, it just works. It gets your ideal clients inspired, engaged, and taking action.
One of my absolute favorite things is guiding a coach through this process, and hearing them tell me that it’s given them more clarity and confirmation around their work than they ever had.
This is the transformative power of vision and clarity. It’s a journey that changed my life, and that’s why it means so much to me.
I aim to help you get the power of your coaching into as many lives as possible—by positioning you as THE ONE in the minds and hearts of your ideal people.
To get them saying “Yes! Let’s do it!” a lot more often, with less grinding and spinning your wheels on things that just aren’t working.
And most of all… to help you embody your unique genius in all its fullness, and show it off to your people with boldness and confidence.
This has become my mission—and I’ve spent a lot of time, care, and resources on learning how to do it really well…
Through branding that communicates the heart and soul at the core of your coaching
So your visuals and messaging are powerfully aligned with YOU and the big goals you help your people achieve… getting them emotionally engaged and inspired.
Through web design that connects and converts
So you have a 24/7 sales tool that works hard on your behalf, pre-selling your ideal clients on the idea of working with you and generating highly-targeted leads.
Through strategic marketing that actually works
So you have a system that attracts and nurtures your leads into future clients—on autopilot.
I want you to enjoy amazing success and prosperity in your coaching business.
Let’s elevate your messaging and build a website that attracts your ideal clients in the most powerful way possible… so you can get your own Freedom Plan in motion now.
Because someday never really comes. This is your moment.
You’ll have an experienced designer + digital consultant on your side—one who believes in you, believes in your vision, and understands how overwhelming this may seem right now.
You’ll be amazed at just how fun and rewarding it’ll actually be.
Let’s make some time to see if we’re a good fit for each other.
“Daniel has an absolutely incredible eye for design and attention to detail. The way he is able to bring his sensibility for beauty together with clear and effective marketing concepts is a powerful combination! He is kind, insightful, professional and always gets back to me with my needs in a timely manner, he cares about quality and it shows! I highly recommend him to anyone looking to take their brand to the next level!”
“Daniel is a wizard! I felt very seen and heard from our first conversation, and his constant encouragement helped me see myself and my business in brilliant new ways. His ideas and designs for my brand and website felt so right, and so very me… and he helped me communicate my services in a way I’d always struggled with. Invest in yourself and work with Daniel… he’s worth every penny.”
“Daniel is simply the best at what he does. His ability to not only anticipate my needs as his client but to be creative and innovative on my behalf has made my website stand out among so many others. He shows up with interest in my mission, and his ideas add value to it. Daniel’s branding and web design services are second to none!”